Good Copywriters
Writing copy is easy.
Writing good copy is hard.
Where did suddenly, with the little word of good, the path split in a
two crossing of a high road and a low road to choose for.
The answer is simple; good copy is easy to read but hard to write and
just copy is easy to write but hard to read.
A better answer is:
good copywriting serves its readers good while serving its purpose.
Over mij
- Themelis Cuiper
- Who is Themelis Cuiper to give counsel and advise ? After my study Sociology, Psychology, communications, Economics and International Management I started working for big corporations. First as executive at Rank Xerox, few year later as top-manager for Sony Netherlands and as managing-director for Salespoint & Promotions. After doing so much management, accountancy and marketing I wanted to have a formal computerjob; therefor I studied Oracle database programming building accounting&banking applications at FMO tripple AAA bank. I worked with Centric IT Soulutions dept. Tax&Real-Estate building Electronic-Banking applications for Dutch Government Cities. In my free time i took the full study to become a professional photographer doing commercial shoots for companies like CocaCola and McCann& Erickson just for fun because i wanted to taste the glamour. My current job is at AdSocialMedia doing Social Media projects. About my character: I am a positive solution thinker and like to invent new ideas. people often told about me that im an inspiring person trying to help the other shine for the bennefit of the whole group.
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